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Showing posts from February, 2021

If you want great results, then ...

In all societies, animal or human, communication is so vital, that without it, the society would simply collapse.  We may not realise it but all communication is actually designed to get others to do something.  Why then is it that so much teaching and messaging never gets through and we fail to see any action? Erroneously most people believe that a broadcast is communication. A broadcast is simply the emission or sending a message, whereas communication is a two step process, wherein the broadcast is received and accepted by the recipient.  A broadcast rarely leads to action, whereas a communication has the great possibility to stir emotions and hence lead to action. It is important to remember that,  Thoughts emanate in the mind. If you want thoughts to be enhanced then tickle the mind. Actions emanate from the body and are driven by emotion. If you want action then stimulate the emotion. This is why politics, religion, etc. have so much power. They work on the emo...